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Privacy Policy

Privacy Policy

Last updated: July 2023

This Privacy Policy describes how KULU ("we," "us," or "our") collects, uses, discloses, and safeguards personal information when you use our website, mobile application, and related services (collectively, the "Services"). By accessing or using our Services, you agree to the terms of this Privacy Policy.

Information We Collect

1.1 Personal Information We may collect the following types of personal information:

Contact Information: Such as your name, email address, postal address, and phone number.

Account Information: Information necessary for creating an account, such as a username and password.

Payment Information: Information required for processing payments, such as credit card details.

Communication Information: Information you provide when contacting us, such as inquiries or feedback.

1.2 Usage Information When you use our Services, we may automatically collect certain information, including:

Device Information: Such as your IP address, browser type, operating system, and device identifiers.

Log Information: Details about your use of the Services, such as the pages visited, links clicked, and referring/exit pages.

Usage Data: Information about your interactions with the Services, such as the features you use and the content you access.

Use of Information

  • We may use the collected information for the following purposes:
  • Provide and maintain the Services.
  • Process transactions and fulfill your orders.
  • Personalize and improve the user experience.
  • Communicate with you regarding our Services, updates, and promotions.
  • Respond to your inquiries, feedback, or customer service requests.
  • Protect our legal rights and prevent misuse of the Services.
  • Disclosure of Information

We may disclose your personal information to third parties in the following circumstances:

Service Providers: We may engage third-party service providers to assist us in delivering the Services or to perform specific functions on our behalf (e.g., payment processing, analytics).

Legal Requirements: We may disclose your information if required to do so by law or in response to valid requests from public authorities (e.g., law enforcement agencies).

Business Transfers: If we are involved in a merger, acquisition, or sale of assets, your information may be transferred to the relevant parties.

Consent: We may disclose your information to third parties with your consent.

Data Retention

We will retain your personal information only for as long as necessary to fulfill the purposes outlined in this Privacy Policy, unless a longer retention period is required or permitted by law.


We take reasonable measures to protect your personal information from unauthorized access, use, or disclosure. However, please be aware that no method of transmission over the internet or electronic storage is 100% secure.

Your Rights under the General Data Protection Regulation (GDPR)

If you are located in the European Economic Area (EEA), you may have certain rights under the GDPR, including:

  • Right of Access: You have the right to request access to the personal information we hold about you.
  • Right to Rectification: You have the right to request that we correct any inaccurate or incomplete personal information.
  • Right to Erasure: You have the right to request the deletion of your personal information under certain circumstances.
  • Right to Restrict Processing: You have the right to request that we restrict the processing of your personal information under certain circumstances.
  • Right to Data Portability: You have the right to receive a copy of your personal information in a structured, commonly used, and machine-readable format.
  • Right to Object: You have the right to object to the processing of your personal information under certain circumstances, including direct marketing.

To exercise your rights under the GDPR, please contact us using the information provided in Section 8.

Third-Party Links

Our Services may contain links to third-party websites or services that are not controlled or operated by us. This Privacy Policy does not apply to such third-party websites or services, and we are not responsible for their privacy practices. We encourage you to review the privacy policies of those third parties.

Contact Us

If you have any questions or concerns about this Privacy Policy or our privacy practices, please contact us at:

KULU; 71-75 Shelton Street, London, WC2H 9JQ;

Terms and Conditions

Welcome to KULU. These terms and conditions govern your use of our website and any purchases made through it. Please read these terms carefully before using our website. By accessing or using our website, you agree to be bound by these terms and conditions. If you do not agree with any part of these terms, you may not use our website.


1.1. KULU ("we," "us," or "our") operates an e-commerce website ("the website") for the sale of goods and services. 

1.2. These terms and conditions, along with our Privacy Policy, govern your use of the website and your purchases. By using our website, you agree to comply with these terms and conditions.

Website Use

2.1. You may use our website for lawful purposes only.

2.2. You must not use our website in any way that may cause damage, disruption, or impairment to the website or its availability.

2.3. Unauthorized use of our website may give rise to a claim for damages or be a criminal offense.

Intellectual Property 

3.1. All intellectual property rights, including trademarks, logos, and copyrights, displayed on our website are owned by us or our licensors.

3.2. You may not use, reproduce, or distribute any content from our website without our prior written permission.

Product Information and Pricing 

4.1. We strive to provide accurate product information on our website. However, we do not guarantee the accuracy, completeness, or reliability of any product descriptions or pricing displayed. 

4.2. We reserve the right to modify product information, pricing, and availability without prior notice.

4.3. All prices listed on our website are in GBP (British pounds) and are inclusive of applicable taxes, unless otherwise stated.

Orders and Payments

5.1. By placing an order through our website, you make an offer to purchase the products or services selected. We reserve the right to accept or reject any order.

5.2. Payment for orders must be made in full at the time of purchase. We accept payment via the methods specified on our website.

5.3. We use reasonable efforts to ensure the security of online payment transactions. However, we are not liable for any unauthorized access or use of your payment information.

Shipping and Delivery

6.1. We will make reasonable efforts to deliver products within the specified timeframes. However, we are not liable for any delays or failures in delivery. 

6.2. The risk of loss or damage to products passes to you upon delivery. Please inspect the products upon receipt and report any issues within a reasonable timeframe.

Returns and Refunds

7.1. We accept returns and provide refunds or exchanges in accordance with our Returns and Refunds Policy, available on our website.

7.2. You are responsible for return shipping costs unless the return is due to our error or a defective product.

Limitation of Liability

8.1. To the extent permitted by law, we exclude all liability for any loss, damage, or injury arising out of or in connection with your use of our website, products, or services.

8.2. We are not liable for any indirect, incidental, special, or consequential damages arising out of or in connection with your use of our website, products, or services.

Governing Law and Jurisdiction

9.1. These terms and conditions are governed by the laws of England and Wales.

9.2. Any disputes arising from these terms and conditions shall be subject to the exclusive jurisdiction of the courts of England and Wales.


10.1. We reserve the right to modify these terms and conditions at any time. Any changes will be effective immediately upon posting on our website.

10.2. It is your responsibility to review these terms periodically. By continuing to use our website, you agree to be bound by any updated terms.